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Consumers and food: Understanding and shaping consumer behaviour
Professor marian garcia martinez,
Dr steffen jahn,
Prof yasemin boztug,
Prof gordon r. foxall,
Dr oscar robayo-pinzon,
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Dr sandra rojas-berrio,
Emeritus prof john kuada,
Prof irene (eirini) kamenidou,
Dr george menexes,
Dr stergios gkitsas,
Dr réka rozsnyói,
Dr getachew abate kassa,
Professor joe bogue,
Dr lana repar,
Prof matthew gorton,
Dr barbara tocco,
Dr péter csillag,
Dr jelena filipović,
Dr john white,
Emerita prof anne wilcock,
Dr kathryn a. boys,
Dr brita ball,
Dr tatiana anisimova,
Dr felix t. mavondo,
Prof caroline saunders,
Dr tim driver,
Dr meike guenther
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This collection reviews the wealth of research in understanding consumer food-purchasing behaviour and what this means for farmers, food manufacturers, retailers and policy makers seeking to produc...
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14 November 2023

- Provides a comprehensive overview of the contemporary issues which have influenced consumer behaviour, such as the impact of the COVID-19 pandemic, online marketing and purchasing, as well as the use of loyalty schemes
- Addresses the need to understand consumer attitudes to new technologies and sustainability issues in agricultural production, welfare issues in livestock production and fair trade products
- Considers the regional, cultural and generational factors which can influence consumer purchasing behaviour, including geographic location, gender and age
Price: £150.00
Publisher: Burleigh Dodds Science Publishing
Imprint: Burleigh Dodds Science Publishing
Series: Burleigh Dodds Series in Agricultural Science
Publication Date:
14 November 2023
ISBN: 9781801463560
Format: eBook
BISACs:
BUSINESS & ECONOMICS / Consumer Behavior, Agriculture, agribusiness and food production industries, BUSINESS & ECONOMICS / Industries / Food Industry, TECHNOLOGY & ENGINEERING / Food Science / Food Safety & Security, TECHNOLOGY & ENGINEERING / Agriculture / Organic, Food security and supply, Cultural studies: food and society, Food and beverage safety, Organic farming
Part 1 Understanding consumer attitudes and patterns of behaviour
- 1.Using duality models to understand how consumers process information about food and nutrition: Steffen Jahn, Martin Luther University Halle-Wittenberg, Germany; and Yasemin Boztuğ, Georg-August University Göttingen, Germany;
- 2.Neuropsychology of consumer food choice: Gordon R. Foxall, Cardiff University, UK and Reykjavik University, Iceland; Oscar Robayo-Pinzon, Universidad del Rosario, Colombia; and Sandra Rojas-Berrio, Universidad Nacional de Colombia, Colombia;
- 3.Geographical patterns of food-purchasing behaviour: the example of sub-Saharan Africa: John Kuada, African Business Education & Research, Denmark;
- 4.Sustainable food consumption attitudes and behavior: generational cohort differences: Irene (Eirini) Kamenidou, International Hellenic University, Greece; and George Menexes and Stergios Gkitsas, Aristotle University of Thessaloniki, Greece;
- 5.Behavioural change towards sustainable food consumption: Réka Rozsnyói and Getachew Abate Kassa, Technical University of Munich, Germany;
Part 2 Product attributes
- 6.Understanding consumer perceptions and attitudes towards nutrition labels and health claims in food: Joe Bogue and Lana Repar, University College Cork, Ireland;
- 7.Trends in consumer preference for locally sourced food products: Matthew Gorton and Barbara Tocco, Newcastle University, UK; Péter Csillag, Eco-Sensus Research and Communication Non-profit Ltd., Hungary; Jelena Filipović, University of Belgrade, Serbia; and John White, University of Plymouth, UK;
- 8.The effects of consumer perception of food safety and quality in food purchase decisions: Anne Wilcock, University of Guelph, Canada; Kathryn Boys, North Carolina State University, USA; and Brita Ball, University of Guelph, Canada;
- 9.Understanding consumer attitudes to organic food: using profile deviation analysis for consumer benchmarking: Tatiana Anisimova, Linnaeus University, Sweden; and Felix T. Mavondo, Monash University, Australia;
- 10.Understanding consumer attitudes to environmental sustainability issues in agricultural and food production: Caroline Saunders, Tim Driver and Meike Guenther, Lincoln University, New Zealand;