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Communicating organizational change
A practical and theoretical discussion of how to effectively communicate organizational change to management, employees, stockholders, and customers.Rapid and volatile organizational change is one of the most profound characteristics of our time. How to communicate the need for and the direction ...
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Communication and high-speed management
Provides a new understanding of the role communication plays in integrating, controlling, and coordinating high performance organizations.High-speed management is used to competitive advantage by some of the most successful organizations in the world-General Electric; Toyota; ASEA, Brown, and Bov...
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Communication best practices at dell, general electric, microsoft, and monsanto
Highlights successful communication practices at Dell, General Electric, Microsoft, and Monsanto.Through case studies of communication best practices at Dell, General Electric, Microsoft, and Monsanto, this book provides specific and powerful theories for leadership, marketing, and stockholder co...
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Communication in interpersonal relationships
This book discusses communication principles, processes, and skills from four different perspectives by explaining four related propositions. First, human communication is guided by socially established rules, the knowledge of which allows interacting persons to exert influence over the outcome o...
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Continuously improving an organization's performance
This practical guide for managers demonstrates when, where, and how to implement significant organizational change through teamwork.This practical hands-on tool kit for managers demonstrates when, where, and how to implement significant organizational change through teamwork. The use of self-mana...
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Excellence in communicating organizational strategy
Essays on how organizations effectively communicate strategy to optimize performance.Effectively communicating an organization's strategy is at the heart of achieving high performance. Organizational strategy manifests itself in different ways, employing differing tactics at the competitive, cris...
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Watershed research traditions in human communication theory
Focuses on and presents watershed research traditions in human communication (interpersonal, organizational, and mass communication).This sampling of watershed research traditions in interpersonal, organizational, and mass communication manifests how communication theory is developed, defended an...
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