Growing your brand in order to reach a range of audiences and convert readers into fans is important to both a book’s and an author’s success. The Amazon Author Page provides a useful place for this, and will help readers discover your book. Similarly, Kindle Boards is an invaluable discussion forum and information centre for authors publishing ebooks for Kindle, Nook and more. In this ebook, we explain how you can use Author Central to personalize, modify and update the contents of your Author Page, and we provide useful tips on what to say, how to handle yourself on the forums and how to drive readers from your postings on Kindle Boards right into the pages of your book.