Strategic advertising mechanisms

Integrates the most important strategic advertising mechanisms developed throughout time: USP, brand image, positioning, Lovemarks. This is the first book to bring together the most consolidated methods by advertisers or advertising agencies (P&G, Bates, Ogilvy or Euro) in the history of mode...

Indebted to intervene

As governments and individuals struggle with growing indebtedness, the topic of debt itself - what it is, what it means, and how we understand it - has never been more salient. This collection brings together a range of contributions to consider debt through various lenses, including art, technol...

Consumer culture

We live in a society that defines us by what we consume and how. Every day we make purchasing decisions that express our sense of belonging, our commitments to the environment and our systems of belief. We often choose to buy things, not necessarily because we need them, but because we believe th...

Comparative media policy, regulation and governance in europe - chapter 12

Crafting luxury

A fresh approach to contemporary views of luxury focusing on extensive academic research and industry insights, pushing the boundaries by using luxury as a catalyst for innovative research in a variety of domains spanning design, art, craftsmanship, technology, retail, architecture and cultural a...

Entrepreneurial arts and cultural leadership

Offers emerging and established arts and nonprofit leaders a deep understanding of establishing an entrepreneurial mindset, enabling them to adapt quickly to opportunities while meeting the demands of managing the complex operations of an arts and cultural enterprise. Both a classroom text and ca...

Product design, technology, and social change

Examines the relationship between products, consumption, sustainability, politics and social movements. This 'pocket history' surveys product design from the agricultural revolution and the birth of cities, through industrialisation, and a digital design revolution. 58 b&w illus.  Read the F...

Consumer nationalism in china

This book will be the first book that systematically analyzes the different waves of consumer nationalism in China, the types of its nationalistic consumer actions, and the critical impact of the new wave which has increased the possibility of a consumer base that could turn hostile at any moment.

Karl marx's 'capital': a guide to volumes i–iii

This book provides a comprehensive guide to all three volumes of Karl Marx’s Capital, with advice on further reading and points for further discussion.

Quakernomics

Combining commercial success with philanthropy and social activism, ‘Quakernomics’ offers a compelling model for corporate social responsibility in the modern world.

Globalization, the human condition and sustainable development in the twenty-first century

This book, based on a 175-nation study, investigates the relevance of dependency theory to the success of eight different dimensions of development, and argues that the pro-globalist policies of the European Commission are the greatest threat to Europe’s future developmental performance.

The art of startups

What does a five-hundred-year-old political and military strategist have to do with the world of startups? Through a graphic-novel format as innovative as its content, The Art of Startups shows how the principles Machiavelli outlined in The Prince and The Art of War can be applied to the modern...

Diagnosing the indonesian economy

‘Diagnosing the Indonesian Economy: Toward Inclusive and Green Growth’ analyzes the critical development constraints facing the country, and proposes policy options to help overcome these constraints and set the country on a path of high and sustained inclusive economic growth in the medium term.

The platinum workforce

Discover the skills required in the 21st-century workplace and learn how to train and hire for these skills so you can succeed as technology, nature, and society evolves. This groundbreaking book reveals the trends that will dramatically change colleges and workplaces across the world in the comi...

The military and denied development in the pakistani punjab

This book explores retrogressive agrarian interventions by Pakistan’s military in the Punjab and details the social resentment and resistance it has initiated.

Economics of the 1%

How much do economists really know? In most cases, they claim to have profound knowledge but in fact understand little and obscure almost everything. This book exposes the myths of mainstream economics and explains why current policies fail to serve the interests of the vast majority of people in...

The ai leader

Artificial intelligence and robotics have defined and redefined work environments worldwide. Using interviews. stories, news events, and research, the book highlights the new realities of business and leadership in the world of AI and provides meaningful insights to help executives lead in the co...

Liberalization, financial instability and economic development

Weighing up the costs and benefits of economic interdependence in a finance-driven world, this book argues that globalization has been oversold to the Global South, and that the South should be as selective about globalization as the North. 

Central banking at a crossroads

This book reflects on the innovations that central banks have introduced since the 2008 collapse of Lehman Brothers to improve their modes of intervention, regulation and resolution of financial markets and financial institutions.

The next right move

The book is a fictional story about three characters who go on a road trip and experience technology, organizations, and work life in 2030, charting a developmental journey and pathway towards a happy, healthy, and productive life ahead.

The other canon of economics, volume 2

Other Canon Economics: Essays in the Theory and History of Uneven Economic Development brings together key essays on development economics from one of the most prolific and important development economists and historians of economic policy today.

The politics of enlightenment

Written by one of Italy’s leading historians, this book analyses the Neapolitan nobleman Gaetano Filangieri and his seven-volume ‘Science of Legislation’ in their historical context, expounding on his legacy for the histories of constitutional republicanism, liberalism, and political economy.

Income-poverty and beyond

An appeal to the international community to take serious note of human poverty in the midst of which we all live.

Ecosystems as models for restoring our economies, 2nd edition

Ecosystems as Models to Restoring Our Economies appeals to a broad range of people across ages, values and political beliefs, and will change the way we pursue a resilient and sustainable economy. Just when you think there are no good paths forward, the knowledge of ecosystems guides the way.

Financing the entrepreneurial venture

This book explores the financial issues facing startup companies.

Rural india facing the 21st century

A profound analysis of a broad range of issues, providing a masterly overview of rural development in India.

Capital and labour redefined

A revealing investigation into the impact of capital-friendly liberalization on the fortunes of the working class in the Third World.

Postal data analysis and us economic history in the 19th century

This book uses unexploited postal data to explore regional economic fluctuations in the nineteenth-century United States and to study social mobility and status among postmasters, particularly women and African Americans.

Financial macroeconomics

This book aims to show how technical aspects of financial were initially part of the early investigations of macroeconomics and how they may be used to provide a realistic analysis of the behavior of modern financial economies.

Learning to fly: how to manage your career in a turbulent and changing world

Learning to Fly: How to Manage Your Career in a Turbulent and Changing World offers a practical framework with which to chart one’s own path towards the future. The book will give clarity and help those who have left or lost their job or are thinking about which path to take to find their own sen...

Capital without borders

This volume examines different facets of international capital movements - the role of openness, the implications of large inflows of foreign capital and the impact of regulatory frameworks - from the point of view of the global South.

A solar-hydrogen economy

In this study the green hydrogen economy is depicted as successor and replacement of the fossil fuel economy in its entirety. Steps involved in building a green industrial revolution on the basis of hydrogen are outlined and the dynamics of building a technoeconomic green successor to fossil fuel...

Challenges to the world bank and imf

A unique title considering the challenges to the World Bank's development goals and reducing world poverty.

A chance for the world bank

This book is an authoritative and radical manifesto for changes that are urgently required in development cooperation. The book predicts that, unless radical steps are taken by the World Bank, the first decade of the century will witness a ever-widening gulf between poor and rich countries.

Reforming the governance of the imf and the world bank

A radical and comprehensive review of the practices of governance within one of the world's most important and influential organizations.

The other canon of economics, volume 1

Other Canon Economics: Essays in the Theory and History of Uneven Economic Development brings together key essays on development economics from one of the most prolific and important development economists and historians of economic policy today. Erik S Reinert argues through essays ranging from ...

Feeding the world in the 21st century

'Feeding The World in the 21st Century: A Historical Analysis of Agriculture and Society' provides and utilizes a historical understanding of the current global food situation as the basis for analyzing the ultimate challenge on how to feed an ever-expanding world of 10 billion people.

Reclaiming nature

Explores the relationship between the environment, human activity and social justice.

Why europe was first

An engaging and enigmatic historical review of the way in which some countries have become economic successes, leaving others in their wake.

A guide to what's wrong with economics

A prescient examination of the serious faults and pitfalls of neoclassical economics.

There is a better way

This lively and controversial book is a timely contribution to the debate of the future of New Labour.

The imf and the world bank at sixty

An authoritative review of the position of the IMF and World Bank in their sixtieth year.

Real world economics

An engaging, important text calling for the reform of economics and pushing for the discipline to become an honest and effective tool for democracy.

Science and technology policy for development

An inquiry into how social relations make for successful science and technology policies.

The lonely quest of unilever's ceo paul polman

The Great Battle or The Lonely Quest of Unilever's CEO Paul Polman describes the origins of Unilever and the role former CEO Paul Polman (2009-2019) played in Unilever’s quest for acting responsibly in a world that is being threatened by climate change, lack of biodiversity, pollution and growing...

Joseph stiglitz and the world bank

The most influential and controversial speeches of Joseph Stiglitz are gathered together for the first time in this volume, with an enlightening commentary by Ha-Joon Chang.

The responsibility of reason in leadership, management, and life long learning

This book is both a standalone and/or sequel to The Value of Voice in Shared Leadership and Organizational Behavior and Management and Leadership Skills That Affect Small Business Survival: A Resource Guide for Small Businesses Everywhere. These three books can work together to support the sales ...

Transforming china

A wide-ranging review of China's economic boom and the way in which it has been rapidly transformed beyond all recognition.

Fronsperger and laffemas

This volume introduces two very early, unique, and hitherto largely unknown contributions to the making of modern economic knowledge: Fronsperger's on the role of self-interest in economic development (later called the ‘Mandeville Paradox’) and Laffemas’ on the importance of an active industrial ...

Russia's oil and natural gas

A comprehensive evaluation of the Russian oil and natural gas industry and its pivotal role in the volatile Russian economy.

Integrating china

This timely collection of essays from Peter Nolan offers deep insight into the challenges faced in integrating China with the global political economy.

Energy for development

A pioneering study on energy sector reform and liberalization in developing countries.

Learning leadership from dogs

The book uses the context and world of dogs to aid the reader's understanding of leadership. The reader will learn about leadership concepts and also about several breeds of dogs, across the world, including breeds such as the Bulldog, Dachshund, German Shepherd, Mastiff and Otterhound, among oth...

From reversal of fortune to economic resurgence

This book examines Nigeria, Africa’s largest economy and most populous country, and Asia in comparative development and sectoral perspectives. We traced the divergent growth in wealth between the two regions. It takes a novel approach of matching key growth sectors across five selected Asian coun...

Cultural differences between the west and east asia and their impacts on global economy

This book highlights the roles of culture and institutions on economic change. In particular, it compares cultures between the United States and China and examines their impacts on entrepreneurship, innovation capabilities, and economic and social changes. It also covers their impacts on everyday...

Schumpeter's evolutionary economics

A much-needed modern interpretation of Joseph Schumpeter's views on innovation, entrepreneurship and creative destruction, which provides a comprehensive and detailed analysis of this great thinker's major works.

Institutional change and economic development

A comprehensive discussion of the issues surrounding institutional progression in relation to the economy of the developing world.

Globalization and challenges to building peace

This fascinating collected volume explores the relationship between world conflict, political unrest and the driving forces of Capitalism and Globalization.

The science and politics of extractive industries in the ocean and beyond

This edited volume provides extensive coverage of the extraction of underwater minerals, ranging from lakes, rivers, continental shelves of coastal states, and the deep ocean. The volume features interdisciplinary contributions on topics relating to the science, environment, technology, politics,...

Fair value in accounting

A complete handbook for fair value measurement (IFRS & US GAAP). The book combines professional accounting literature, standards and practice into a single well-rounded and user-friendly resource.

Csr and sustainability

CSR and Sustainability promotes the need for social responsibility and sustainability and highlights their link with the big issues of society. It shows how science and positive thinking by humankind can prevent oft-vouched disasters due to human rights violation, global warming, growing income i...

Rethinking development economics

This title represents the most forward thinking and comprehensive review of development economics currently available.

Reclaiming economic sovereignty in africa

This book has discussed the critical question of why the continent, despite being the most endowed place on the planet, with a diverse range of natural and human resources, has remained the most impoverished region on the planet. The book shows that this is largely due to lack of economic soverei...

Thorstein veblen

The book presents state-of-the-art scholarship on Thorstein Veblen, one of the world's most influential social scientists. It explores hitherto neglected aspects of his life, works and historical relevance.

Uncertainty bands: a guide to predicting and regulating economic processes

This book explores and formulates the principles necessary for forecasting the economic processes and decision-making under uncertainty. It presents the minimal uncertainty interval to solve the issue of inflexible programs. 

Brics and development alternatives

This book provides a comparative analysis of the national innovation systems of the five BRICS countries (Brazil, Russia, India, China and South Africa) and the trends in their science, technology and innovation policies.

Rethinking foreign investment for sustainable development

Consisting of country case studies and comparative analyses from Latin American and US based political economists, this volume addresses the shortcomings of foreign investment for development, and sets out the challenges facing policy makers in this field.

General and periodic crises of overproduction

Jean Lescure’s General and Periodic Crises of Overproduction is a pioneering study of the causes and consequences of industrial crises in capitalist economies in the nineteenth and early twentieth centuries. It was updated periodically through five editions and now appears in English for the firs...