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Empowering Visions
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01 October 2004

This new study looks at the crucial role played by audiovisual media in Hindu cultural nationalism. The application of new media technology in the context of the construction of 'Indianness' by Hindutva's main political wing, the Bharatiya Janata Party (Party of the Indian People, BJP), is a fascinating example of in-house indoctrination and emotive mobilization that demands critical attention.
SOCIAL SCIENCE / Media Studies, National liberation and independence
List of Illustrations; Acknowledgements; Introduction; 1. Jain Studios on the Meandering Stairway to Success; 2. Translating Metaphors of Nation-Building; 3. Hindutva's Media Phantasmagorias; 4. Re-mapping the Nation-Space: Place and Displacement; 5. Re-making History: 'The Truth Shall not Be Touched!'; 6. Mother India's Heroic Sons: A Passion Play of Martyrdom; Epilogue: 'Making India a Dharmic Superpower'; Notes, Bibliography; Videography; Index